Our State Travel E-newsletter Program

The Our State Travel E-newsletter Program is available to up to six (6) partners per deployment at an investment level of $1,195 per partner.

Due to popularity in the 2021 Marketing Credit Program, Visit NC is excited to continue the Our State e-news native advertising program. This offering allows up to six partners to send personalized messages within Our State’s Travel e-newsletter, deployed weekly to over 41.5K opt-in subscribers.

The E-news focuses on destinations, restaurants and activities across North Carolina. Partners can leverage this promotional opportunity to advertise travel spotlights, travel deals and more to a niche audience specifically interested in NC travel.

  • Each partner will receive a listing that includes one photo, copy and a link to a website of choice.
  • Detailed analytics report delivered including email opens, clicks and number of recipients
  • Visit NC-partner exclusive advertisers within each E-news
  • Deployed weekly on Thursdays

Investment Options

Flight Options*


Required Assets


Per Partner
Per Deployment

E-news (native)

Each partner to select their deployment date based on the following options:

  • September
  • October
  • December
  • March
  • April

41.5K+ opt-in Our State Travel email subscribers

  • 528 x 440 px (JPG)
  • Headline (5 words)
  • Copy (40 words)
  • Click-through URL

*Six-partner maximum per e-newsletter/deployment date. Offered on a first-come-first-served basis.