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Weekly e-newsletter for Visit NC partners, September 8, 2021 |
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| IN THIS ISSUE:
* Pitch by Visit NC’s PR team leads to notable mention for Sanderling Resort * Nabors speaks at opening of ‘A Love Supreme’ exhibit * ASU Recreation Management students learn about Visit NC |
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Pitch by Visit NC’s PR team leads to notable mention for Sanderling Resort Due to a pitch to the writer by Visit NC’s PR team, Sanderling Resort in Duck was mentioned in Travel + Leisure’s “25 Last-minute Beach Trips to Extend Your Summer.” Among the Atlantic Coast options, the online article noted, “Sanderling Resort on North Carolina's Outer Banks is set on 13 acres between the Atlantic and Currituck Sound, with two dune-side pools.” TravelandLeisure.com garners more than 6.2 million unique visitors per month (UVPM). In addition, the article was syndicated and picked up byYahoo! News(68 million UVPM) and MSN.com(214.5 million UVPM). |
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Last week, Visit NC’s André Nabors was part of the opening reception for “A Love Supreme: The Jazz of John Coltrane through the Eyes of Chuck Stewart.” During the reception, Nabors spoke to the attendees about Coltrane and his legacy in North Carolina. Nabors had worked with the Grammy Museum, High Point CVB and High Point Museum to help ensure the exhibit would come to North Carolina. Curated by the Grammy Museum, the exhibition is a series of photographs by the legendary cultural photographer and an alto saxophone played by Coltrane, all complementing the museum’s own collection of artifacts from Coltrane’s life. The exhibit is now at the High Point Museum until Dec. 5. |
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ASU Recreation Management students learn about Visit NC Visit NC's Heidi Walters spoke virtually to the Appalachian State University Recreation Management class. Walters gave an overview of Visit NC and also discussed the various ways Visit NC has communicated to visitors and residents during the COVID-19 pandemic. |
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Research shows Americans still want to travel, but more than half expect pandemic to get worse Summer is ending in a different place and state of mind for travelers than it began, says new research from Destination Analysts. Since early July, American travelers’ sentiment regarding the return to normalcy and optimism about the pandemic has fallen by half. More than half of American travelers expect the situation to get worse in the next month, as compared to only 16 percent in early July. Less than 22 percent of travelers feel that things in the U.S. are back to normal, down from 43 percent in early July. |
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While concerns about the pandemic overall remain high, two-thirds of travelers are still excited about the possibility of travel. More than half remain interested in learning about new and exciting travel experiences. |
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Confidence in the ability to travel safely still outweighs lack of confidence confirmed by the high level of excitement for leisure travel in the next 12 months (71 percent). North Carolina remains one of the top destinations mentioned by American travelers in terms of domestic destinations most desired by travelers. |
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Visit NC will be providing frequent research updates through Newslink with links to available studies. |
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North Carolina’s Yadkin Valley region featured among “U.S. Wine Roads Less Traveled’ The Yadkin Valley region was featured by Decanter magazine in its “U.S. Wine Roads Less Traveled.” The article noted, in part, “The geography in this long and narrow state range from mountains to coastline; in between the two is where the finest winemaking happens - the North Carolina Piedmont. The entire state has more than 200 wineries and six AVAs (Appalachian High Country, Crest of the Blue Ridge, Haw River Valley, Swan Creek, Upper Hiwassee Highlands and Yadkin Valley) spread across a wide distance; it is a daunting state to explore and grape expressions vary widely.... For the purposes of touring, and to ensure access to a nice density of wineries, Yadkin Valley and Swan Creek offer the greatest opportunity. This slice of North Carolina is the envy of the state with its serene, smooth-edged mountains.” Several wineries were spotlighted, with a sidebar featuring several lodging and restaurant options. |
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‘North Carolina Weekend’
For the week of Sept. 9, "North Carolina Weekend" repeats its “Day Trips from Greensboro” episode, which initially aired May 13. Segments feature a weekend in Greensboro; Glencoe Mill Village and Haand Pottery, both in Burlington; and Goat Lady Dairy in Climax. Note the Thursday airing will be pre-empted due to special programming regarding 9/11. (Check local listings for schedule; segments are subject to change.) "North Carolina Weekend" is underwritten by Visit North Carolina. In addition, PBS North Carolina has recent editions of "North Carolina Weekend" available online. |
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Resources for travel industry regarding COVID-19
As the travel industry is facing challenging times in the ever-changing situation of COVID-19 and its effects, there are several useful resources available to help with information, communications, planning and guidance. |
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NewsLink is a publication of the Economic Development Partnership of North Carolina 150 Fayetteville St., Suite 1200, Raleigh, NC 27601 |
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