Interest Overview Page Features are available in six-month increments for $1,500 per feature.
Inventory: Two (2) partner features per year, per page (each partner will receive a six-month flight – either July – December or January – June)
Back by popular demand, partners will have the opportunity to be highlighted for six (6) months on one of VisitNC.com’s most highly trafficked interest overview pages. Partners can choose from Spas & Wellness, Kids & Family, Eat & Drink, Outdoor Adventures, Natural Attractions or Romantic Getaways pages. This feature will include a headline, short description that ties into the selected interest, horizontal hero photo and call-to-action to visit the partner’s website for more information. These pages are discoverable all year long and hold content that is specific to the highlighted interest, including a photo gallery, overview paragraph and a grid of relevant listings, events and stories. These interest overview pages receive approximately 31,000 average page views per calendar year.
Program Requirements: partners can purchase one (1) Interest Overview Page Feature per year max.
Material Requirements: partners will be required to submit multiple high-quality horizontal hero images (1200 x 800 with a focus of the photo in the middle) to ensure placement meets site standards, headline (40 characters max, including spaces), placement copy (150 characters max, including spaces) and a click-through URL. Creative can be switched out once during the six-month flight.