COVID-19 Industry Resources
As North Carolina, the nation and the world battle the effects of the novel coronavirus pandemic, the resources below can help Visit NC’s partners navigate business relief, communications, advocacy, research and other needs. Visit NC will update this page with new resources over time.
Visit NC Webinars
Watch: The Road to Recovery
Visit NC provides an update on the current travel mindset, the new Count On Me NC program and the state's upcoming tourism recovery marketing campaign. Research is currently underway as well as creative exploration and media planning that aligns with evolving traveler sentiment, behaviors and trends. Visit NC is taking a three-pronged approach to determine how we will reenter the market based on:
- When it's allowed
- When it's safe
- When consumers are receptive to our message
The strategy includes conducting resident sentiment surveys, leveraging media and channels where travelers are engaged and poised to travel, and identifying opportunities where partners can engage. Visit NC also provides an update on the ongoing progression of Cook It Forward NC (originally streamed May 20, 2020).
Business Relief
- North Carolina Business Relief Resources (via EDPNC)
- Solutions for N.C. Business & Employers (N.C. Dept. of Commerce)
- NC Rapid Recovery Loans
- SBA Loans
- SBA All Business Briefing
- Unemployment Insurance Changes Due to COVID-19
Communications Tools
- Destinations International – Crisis Communications Plan Outline
- U.S. Travel Association – Media Talking Points
- U.S. Travel Association – Guide for Communicating Healthy Travel Practices
Government Resources
- NC Department of Health and Human Services
- Centers for Disease Control
- Governor Roy Cooper’s Executive Orders
Industry Advocacy
Research and Trend Tracking
- ADARA COVID-19 Resource Center
- Longwoods International COVID-19 and Traveler Sentiment Study
- STR Coronavirus Hotel Industry Impact
- Tourism Economics COVID-19 Updated Outlook and Pandemic Impacts
- SPI COVID-19 Best Practice Analysis
Resource Collections